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SAXBYS LAUNCHES THE FIT FROLATTE!®

SAXBYS LAUNCHES THE FIT FROLATTE!®

[Philadelphia, Pennsylvania, FEBRUARY 25, 2025] — Looking for a drink that helps you stay full and energized? Well look no further because Saxbys has launched the Fit Frolatte!®, a caffeine packed frozen latte, blended with 22g of protein. Available in Cold Brew and Matcha, the Fit Frolatte!® is the perfect one stop shop for the same caffeine you depend on with an extra boost of protein.


“We know how demanding college life can be, and students need a product that supports their energy needs without compromising on taste or nutrition,” said Jaclyn Mahan, manager of Product and Operations Implementation at Saxbys. “The Fit Frolatte! was developed to help our guests power through long study sessions, workouts, and social events, all while providing the protein the body needs. We are thrilled to bring the Matcha and Cold Brew Fit Frolattes! to life for the spring semester!”


Fit Frolatte!® Details:


  • Available in two flavors — Cold Brew Fit Frolatte!® & Matcha Fit Frolatte!®

  • Made with the base of Oat Milk, Banana, 22g of Plant-Based Protein, and Sugar Free Vanilla, the Fit Frolatte!® is the same full-strength caffeine level of your favorite medium Matcha latte or Cold Brew. 

  • Benefits of 245mg of caffeine (Cold Brew Fit Frolatte!®) | 45mg of caffeine (Matcha Fit Frolatte!®), 22g of protein, and 9g of sugar.

Now available at all cafes. 


For more information, including a list of cafe locations where guests can get their Fit Frolatte!®, visit hellosaxbys.com.


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Saxbys is an education company disguised as a coffee company: a one-of-a-kind hospitality platform delivering coveted, career-launching outcomes for students and higher education partners. In 2015, Saxbys pioneered The Saxbys Experiential Learning Platform (The Saxbys E.L.P.), a network of cafes entirely designed for and run by college students. The Saxbys E.L.P. emboldens the next generation of changemakers by providing undergraduates with entrepreneurial opportunities, complementing classroom learning with tangible real-world experience. Founded in 2005 by Nick Bayer and headquartered in Philadelphia, Saxbys operates 30 cafes across nine states; 26 of which are part of The Saxbys E.L.P. network, and include Boston University, Georgia State University, Drexel University, Bowie State University, and an array of other incredible partners. Find the Saxbys location nearest you at hellosaxbys.com or follow @saxbys on Instagram.